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Introducing Verified Cost-Per-Click Marketing
dianomi have announced a new product to increase conversions and ROI from Cost Per Click (CPC) campaigns. Introducing Verified Cost-Per-Click campaigns – everyone wants to increase the number of...
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dianomi’s Julian Peterson to debate display vs performance advertising at...
dianomi’s Julian Peterson will debate display vs performance advertising in “Display is dead” at the Mumbrella 360 conference in Sydney on 6 and 7 June. The session is intended to produce some...
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Content marketing – dianomi leads the way in financial services content...
dianomi are leading the way in content marketing with a series of MarketViews guides commissioned for financial services clients including Aberdeen Asset Management, City Index and Henderson Global...
View ArticleThe Good, the Bad and the Ugly of Lead Generation
Dianomi’s Julian Barkes speaks about Best Practice In Lead Generation at DMA event. How following best practice lead generation guidelines will result in improved ROI, increased revenues and satisfied...
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ad:tech London 2012 – dianomi presentation on best practice lead generation
At ad:tech London this month we presented “Why Best Practice Lead Generation matters in the current economic environment“.
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Why best practice lead generation matters in the current economic environment
12 tips to cut wastage and make your marketing budgets work harder As presented ad ad:tech London 2012 by Cabell de Marcellus, Co-Founder, Chief Technology Officer and Gareth Davies, Chief of Design...
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Content discovery – publisher links to relevant content cuts out search...
For some time publishers and advertisers alike have been running Cost Per Click (CPC) campaigns in search engine results – the idea being that users who are searching for relevant content will be open...
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Aberdeen Asset Management chooses dianomi’s content marketing platform as a...
Aberdeen Asset Management chooses dianomi’s content marketing platform as a key digital distribution channel for the roll out of their first-ever global brand advertising campaign in 30 years. The...
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dianomi tops 700m ads per month as Reuters Financial Commentary units roll out
dianomi now serves over 700m finance related ads per month following the roll out of financial commentary units on Reuters’ article pages. The new content unit offers dianomi’s financial advertiser...
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HSBC Global Connections and Mindshare roll out global content campaign...
Dianomi is rolling out their first content discovery campaign for HSBC Global Connections through Mindshare Worldwide. The content is targeting C-suite executives and focuses on articles and videos...
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Two of the top three most visited newspaper websites in the world partner...
Two of the top three most visited newspaper websites in the world partner with dianomi. Back in February 2012 we reported that two of the top five most visited newspaper websites in the world...
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Context of ads becomes paramount as do not track grows
According to the Interactive Advertising Bureau one in five web users is now using “do not track” settings on their browsers. They expect this to rise to 50% over the next few years. Mediacom said...
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Dianomi MarketViews in The FT – The Hidden cost of investing
Dianomi’s MarketViews survey was featured in The Financial Times on Friday – The hidden costs of investing. “A Dianomi MarketViews survey conducted for the FT in January 2012 found that eight out of...
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Financial Commentary Widget from dianomi
dianomi™ is dedicated to helping people discover valuable financial content, be it a guide or report, an article or a video, that educates them into making better informed financial decisions. Through...
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dianomi’s Julian Peterson at Festival of branded content and entertainment
dianomi’s Julian Peterson is on the advisory panel of Sydney’s Festival of branded content and entertainment. The Festival of Branded Content and Entertainment celebrates branded entertainment and...
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CPC – Cost Per Click marketing through dianomi –“best of any form of digital...
A client who is running an always-on CPC – Cost Per Click campaign through dianomi paid us a compliment this month: “dianomi’s “always-on” CPC campaign is getting the best cost per acquisition of any...
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dianomi & Aberdeen shortlisted in The Financial Services Forum’s Awards for...
dianomi’s MarketViews Guide to Income Investing campaign for Aberdeen Asset Management has been shortlisted in two categories in The Financial Services Forum’s Awards for Marketing Effectiveness. The...
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dianomi reaches 1 billion ads per month
dianomi now serve 1 billion ads per month, up from 700m in June 2013, through our financial commentaries units and Smart Links.
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dianomi’s Rupert Hodson to appear at The Financial Services Forum – Is...
dianomi’s Rupert Hodson is to appear at The Financial Services Forum‘s event “Is Product Advertising Dying?” to be chaired by Schroders and along side other panel members from The Gate, Ptarmigan and...
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dianomi add state and county targeting to campaigns
Looking for new clients in Sydney or Melbourne? New York or Chicago? Surrey or Cheshire? Advertisers can now target their digital campaigns by state in Australia and the US or by county in the UK....
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